Interim Provisions on Anti-Unfair Competition on the Internet.

For the purposes of preventing and deterring acts of unfair competition on the Internet, maintaining the market order of fair competition, encouraging innovation, protecting the legitimate rights and interests of operators and consumers, and promoting the standardized, sustainable and sound development of the digital economy, these Provisions are developed in accordance with the Anti-Unfair Competition Law of the People's Republic of China , the E-commerce Law of the People's Republic of China and other laws and administrative regulations.
Operators are encouraged and supported in carrying out business activities in accordance with the law and participating in market competition fairly. Business operators carrying out production and business activities through the Internet and other information networks shall follow the principles of voluntariness, equality, fairness and good faith, comply with Business operators shall not conduct acts of unfair competition on the Internet, disrupt the order of market competition, affect fair market transactions, or harm the legitimate rights and interests of other business operators or consumers.